Ready to go from survival mode to growth mode? The flytedesk team is here to help. Sign up for a flytedesk training module to get either hands-on coaching from the flytedesk team or do it on your own time. Flytedesk training modules are designed to help your team level up their local ad sales skills and become confident and strategic sales reps.

Ad Sales Training 101

About the module
This training offers beginner-level training in fundamental ad sales concepts. This module is perfect for sales teams with limited local ad sales experience or teams that don’t have a sales team but want to learn the basics. It covers topics such as the sales cycle, media kits, prospecting, and client outreach.

Video Lessons

Resources for 101

Documents

• Local Ad Sales 101 Deck (PDF)
• Printable/downloadable media kit must have checklist
• The Outreach Rule - 1 pager

Links

• The 5 core products of student media
• Guide to growing your student media business - ideal media kit
• Media kit template
• Media kit examples from our student media partners
• Prospect list template
• Example Sprint: Adding a new e-newsletter product

Ad Sales Training 201

About the module
This intermediate local ad sales module is designed for sales teams who have a foundational understanding of ad sales but are looking for further guidance to effectively close deals and cultivate stronger client relationships. It dives into advanced local ad sales topics, including client pitching, conducting successful client meetings, and handling common rejections.

Video Lessons

Resources for 201

Documents

• Local Ad Sales 201 Deck

Links

• Flytedesk’s college 2025 report data
• Crafting the perfect pitch - 1 pager

You’ve made it!

Congratulations on completing both flytedesk local ad sales training modules. Just one last step: Click below to log your completion and share quick feedback with us.

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