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Use this guide as a toolbox to help your team develop new products that will be most attractive to national (and local!) brands, find inspiration from other college newsrooms, and revamp or create your media kit.
March 13, 2026
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Use this guide as a toolbox to help your team develop new products that will be most attractive to national (and local!) brands, find inspiration from other college newsrooms, and revamp or create your media kit.
The products listed in the guide are ones that we’ve seen brands most excited to buy, and that student media is best able to offer. We aim to help student media provide consistent, high-quality products that generate great results and revenue.
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Our team can help you apply these insights, explore additional resources, or workshop strategies for your campus campaigns.
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